Thursday, September 26, 2013

[FASHION]: Lil Wayne’s TRUKFIT Launches Juniors Line With Chanel West Coast


Young Money Entertainment head Lil Wayne has recently announced that his lifestyle apparel brand TRUKFIT will be expanding into a new segment of apparel by launching the first edition in the TRUKFIT Juniors line.

The Juniors line will be modeled by Young Money recording artist and actress Chanel West Coast, as she will be the face included within the look book.

“When I created TRUKFIT, I wanted it to have something for everyone. Now my female fans fan get their TRUK on too,” says Wayne. The Dedication 5 rapper also added “I’m psyched to have my artist, Chanel West Coast, involved as she personifies what TRUKFIT Juniors and this life is all about.”

Chanel West Coast, who has recently released her mixtape Now You Know while being a star on MTV’s Ridiculousness and Fantasy Factory, states:
“I’m so happy to have joined the TRUKFIT team. Fashion, hip-hop and skating culture are a big part of my life sox owing to be a part of the TRUKFIT family felt just right for me. The girls line is super sick and I’m hyped to be reppin’ it! Looking forward to the future with my TRUKFIT family.”
You will be able to purchase TRUKFIT Juniors beginning on September 25 at select Dillard’s and Jimmy Jazz stores across the nation. Check out pieces from the new collection below...



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